Uzależnienie od alkoholu a reklama
Sławomir Ślaski

Bibliografia
Babor, T., F. i wsp. (1997). Test Rozpoznawania Zaburzeń Związanych Z Piciem Alkoholu „AUDIT”. Warszawa: PARPA.
Berger I, Mitchell A. (1989). The effect of advertising on attitude accessibility, attitude confidence, and the attitude-behaviour relationship. Journal of Consumer Research, 3, 269-79.
Doliński D. (2008). Psychologiczne mechanizmy reklamy. Gdańsk: GWP.
Durand R., Davis D., Bearden W. (1977). Dogmatism as a mediating influence on the perception of risk in consumer choice decisions. Journal of Psychology, 1, 131-38.
Fazio R., Powell M., Williams C. (1989). The role of attitude accessibility in the attitude          - to behaviour process. Journal of Consumer Research, 16, 280-88.
Hornik J. (1980). Quantitative analysis  of visual perception of printed advertisements. Journal of Advertising Research,6, 41-48. 
Horton R. (1979). Some relationships between personality and decision making. Journal of Marketing Research, 2, 233-46.
Hutton D., Baumeister R. (1992). Self-awareness and attitude change: Seeing one-self on the central route to persuasion. Personality and Social Psychology Bulletin, 1, 68-75.
Jachnis A. (2003). Kwestionariusz Do Badania Postaw Wobec Produktu. Niepublikowany maszynopis.
Jachnis A., Terelak J. F. (1998). Psychologia konsumenta i reklamy. Bydgoszcz: Branta.
MacFayden L., Hastings G., MacKintosh A. (2001). Cross sectional study of young people’s awareness of and involvement with tobacco marketing. British Medical Journal, 3, 513-17.
Melville D., Cornish I. (1993). Conservatism and gender in the perception of sex-roles in television advertisements. Perceptual an Motor Skills,2, 642-43.
Meyers-Levy J, Maheswaran D. (1991). Exploring differences in males and females processing strategies. Journal of Consumer Research, 1, 63-70.
Murphy S., Hoffman A. (1993). An empirical description of phases of maintenance follwing treatment for alcohol dependence. Journal of Substance Abuse. 5, 131-143.
Orlandi M A., Liberman L. R., Schinke S. P. (1988). The effects of alcohol and tobacco advertising on adolescents, Drugs and Society, 3, 77-97.
Sobell L., Sobell M. (1980). Evaluating alcohol and drug abuse treatment effectiveness: recent advances. New York:  Pergamon Press.
Strzałecki A., Rudnicka E. (1998). Reprezentacje poznawcze tekstu literackiego i reklamowego. Twórca i odbiorca jako uczestnicy procesu komunikacyjnego. Strzałecki A. (red.). Percepcja reklamy. Warszawa: ATK.
Yi Y. (1990). Direct and indirect approaches to advertising persuasion: Which is more effective?. Journal of Business Research, 4, 279-91.
Young R. M., Oei T. P., Crook G. M. (1991). Differences in the perception of alcoholic versus non-alcoholic beverage advertisements, Journal of Psychology in the Orient, 34, 241-247.
Zieliński A.(1996). Studenci a środki psychoaktywne. Próba zmiany zachowań i postaw poprzez program edukacyjny, Alkoholizm i Narkomania, 3, 311-23.